Available in open beta later this year, the Adobe Firefly Video Model is set bring generative AI to the next level. This new model creates videos based on your written prompts and reference images. It aims to revolutionize video editing by integrating advanced AI features into tools like Premiere Pro.

 

Adobe Firefly Video Model

Since its inception in March 2023, over 12 billion images and vectors have been generated using Adobe Firefly.

Now, Adobe expands from image creation to video creation with Adobe Firefly Video Model. The Firefly Video Model supports a variety of use cases, from generating natural world videos to creating atmospheric elements like fire and smoke. It also offers rich camera controls and the ability to transform still images into live-action clips.

 

Licensing

There have no definite announcements been made concerning the licensing.

  • Creative Cloud Subscription: If you already have a Creative Cloud subscription, you will most likely automatically gain access to the Firefly Video Model as part of your existing plan once it is fully integrated.
  • Premiere Pro License: Users with a Premiere Pro license will most likely also have access to the Firefly Video Model, particularly the Generative Extend feature, which will be embedded directly into Premiere Pro.
  • Credit-Based Video Creation: Existing Firefly generative AI services (like image-creation) are credit-based. It is likely that the Firefly Video Model will follow a similar credit-based pricing structure, with higher credit cost per video creation compared to image creation. Credits are included in Creative Cloud Subscriptions. For more information on credits in Adobe Creative Cloud for Enterprise, please visit: https://www.schneider.im/adobe-creative-cloud-for-enterprise-licensing-changes-new-editions-and-price-changes/.

 

Features

  • Text-to-Video: Use text prompts and reference images to create video clips that seamlessly fill gaps in your timeline.
  • Rich Camera Controls: Adjust camera settings to create the perfect perspective on your generated video. You can, for example, adjust the angle, motion and zoom.
  • Natural World Video Generation: Generate atmospheric elements like fire, smoke, dust particles and water.
  • Image-to-Video Transformation: Transform existing still shots or illustrations into live-action clips.
  • Enhanced Creative Workflows: Automate tedious tasks like removing unwanted objects, smoothing transitions, and searching for the perfect B-Roll (B-roll refers to supplemental or alternative footage that is intercut with the main shot).
  • Integration with Collaborative Tools: Use tools like Frame.io to streamline teamwork and facilitate better creative processes.

 

FAQ

Is the produced content commercially safe?

Yes. The model is designed to be commercially safe, trained only on content Adobe has permission to use.

How can I access the Firefly Video Model?

The Firefly Video Model will be available in beta later this year. You can then access it, for example, via:

 

More information

For the announcement of Adobe Firefly Video Model, please visit: https://blog.adobe.com/en/publish/2024/09/11/bringing-gen-ai-to-video-adobe-firefly-video-model-coming-soon.

Find out more about Adobe licensing with SCHNEIDER IT MANAGEMENT here: https://www.schneider.im/software/adobe.

Contact us to request a quote for Adobe licenses today.

Share article